Texas Cooperative Extension, Angelo State University and the Texas Beef Council have teamed up to present the first ever "West Texas Beef 2010" program, a four-part series on beef quality management of market cattle and cows.

Dr. Dan Hale, Extension meats specialist in College Station, said the series is designed to help producers maximize profits from their calves and cull cows.

"We've had tremendous success with the Beef 706 programs, but they focus only on market cattle," Hale said. "We will do that here too, but we have also added cull cattle management to the program. Cull cows and bulls typically make up about 20 percent of an operation's income. Our aim is to help producers learn what to do to maximize profits from their cull cows."

The sessions are:

- Session 1, "Feeder Calf Evaluation and Management," will begin at 5:30 p.m. April 26 at Producers Livestock Auction in San Angelo. The session will cover genetics, nutrition and health factors affecting the worth of feeder cattle. Participants will evaluate feeder cattle and follow their progress through the feeding period and slaughter.

- Session 2, "Cull Cow Management Dollars and Sense," will begin at 5:30 p.m. July 12 at the Angelo State University Meat Lab. The session will address best cull cow management practices. Participants will tour San Angelo Beef Processors and observe cattle from the holding pens through the fabrication of beef cuts.

- Session 3, "Factors That Impact Feedyard Performance and Finished Steer Evaluation," starts at 5:30 p.m. Sept. 27 at the Angelo State University Meat Lab. The group will review the finished steers evaluated in Session 1 to learn how finished cattle are marketed and how specific traits impact their feedyard performance.

- Session 4, "Beef 706 - Finished Cattle and Carcass Value Wrap-up," is a day and a half workshop set for Oct. 9-10 at the Angelo State University Meat Lab. The Beef 706 portion of the workshop will be a hands-on exercise that takes the fed cattle from Session 1 through the harvest, grading and fabrication process. Their value will be discussed so participants will better understand grid vs. live marketing of cattle.

The Beef 2010 moniker came from the Texas Beef Council, according to Hale. He said the beef industry has a long range plan called Vision Beef 2010 whose aim is to create a U.S. beef industry that is profitable, growing and sustainable for future generations by the year 2010.

To pre-register, call Janice Alexander at the Extension office in Tom Green County at 325-659-6523. Individual registration is $45 due during Session 1 (April 26) registration. The fee is only a part of the $350 per person Hale estimates the program will cost; the Texas Beef Council is covering the balance.