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A little more than a year ago, the United Sorghum Checkoff Program began with little more than a blank sheet of paper. Since then, the USCP has begun collecting funds and allocating them to much-needed research programs for sorghum producers. In this interview at the Commodity Classic in Anaheim, Calif., Billy Bob Brown, one of the leaders of the program, talks about the progress being made toward expanding sorghum production research and market promotion efforts.